As a college student, I find myself buying the generic products due to the price difference between the two, but what is it about getting the "real" thing? I have bought dollar tree air freshner before and it seemed to work just fine, but what is interesting is that we still called it Febreze.
By calling it the brand name, does it make it seem like we have, in fact, actually bought the brand name product. Generic or knockoff brands are everywhere and many people purchase them, but it is kind of taboo.
Perhaps, this inability to accept generic brands is why the generic brand products look so similar to the brand name products. The Kirkland detergent, in the picture above, uses the same colors and the same type of bottle as the Cascade detergent. It is almost a trick!
As humans, we have this innate desire for the truth or the original. What is the truth? What is the original? There is no original without a unoriginal copy, first. So does that make the copy more original than the actual original? Is there a definite truth to all of this? Why does it matter?